Product design sprint

Product design sprints are a step-by-step process for product design. They were originally developed by Google, and are now used in top companies all over the world. Ideas are tested and validated with real users in just five days.

#anchorThe Workshop

The first step is to assemble a cross-functional team with the goal of aligning on a challenge and collaborating to create a solution. Each day of the product design sprint is focused on one goal: aligning, exploring solutions, deciding, prototyping, and finally testing.

#anchorWorkshop Overview

1. 

   Day 1: Unpack

   Create a common understanding of the problem and set measurable goals to focus on solving throughout the sprint.

2. 

   Day 2: Sketch

   Derive inspiration from existing solutions understanding why they work. Following that, we will sketch various strategies of our own.

3. 

   Day 3: Decide

   Go through possible solutions and decide which are is most likely to solve our long-term goal.

4. 

   Day 4: Prototype

   Create a realistic working prototype in just one day! At the same time, we prepare for user testing the next day.

5. 

   Day 5: Test

   Receive feedback on the prototype from real customers and learn what’s working and what’s not.  Following that, we plan our next steps.

#anchorAfter the workshop

After a design sprint, we often run a second iteration sprint. In this iteration sprint, the focus is on refining the prototype. We apply the feedback that we received in the sprint and test it once again with our users.

#anchorCustomized to your team's needs

Design sprints are customized to your team and your needs. Although we enjoy collaborating with your team in every step of the way, we can also tailor the workshop so your team is only present for a fraction of the time.

#anchorLeads

Mar High

Director of Product Design